Job Description Summary
The Marketing Officer is responsible for the coordination of all marketing and social media and networking activities of the Bank; ensures marketing activities are in compliance with state and federal regulations; develops various marketing concepts, objectives, materials, advertisements, programs, press releases, and other special events approved by Senior Management and the Board of Directors. Provides guidance and coordinates implementation efforts with respect to the installation of new or existing products and services. The Marketing Officer is also responsible for being the primary contact of public relations and media contacts, advertising, and certain business development activities that promote the spirit, philosophy, dedication, and general direction of the Bank.
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