Marketing Plan and Program Policy Template - 04/18/06


Bankpolicies.com is proud to announce the immediate availability of our new Marketing Plan and Program Policy Template product.


This product provides policies and procedures related to a financial institution's marketing directives and functions, and also includes recently issued regulatory guidance for:


The Telephone Consumer Protection Act (TCPA or Do Not Call);


The Junk Fax Prevention Act (JFPA); and


The Controlling the Assault of Non-Solicited Pornography and Marketing Act (CAN SPAM).

The FCC regulation expanded coverage of the Do Not Call registry by including banks, insurance companies, credit unions, and savings associations.  In addition, the Federal Financial Institutions Examination Council's Task Force on Consumer Compliance approved interagency consumer compliance examination procedures for CAN-SPAM.


http://www.occ.treas.gov/ftp/bulletin/2006-15a.pdf


http://www.occ.treas.gov/ftp/bulletin/2006-14a.pdf


Product Contents


Purpose and Contents - Topic 1
Policy Statement - Topic 2
Structure of Accountability - Topic 3

Compliance with Laws and Regulations - Topic 4

  General

  FDIC Reference

  Use of Copyright Material

  Community Reinvestment Act Reference

  Financial Advertising Code of Ethics

  Regulation B Reference

  Regulation D Reference

  Regulation Q Reference

  Regulation Z Reference

  Regulation DD Reference

Do Not Call Policy - Topic 5

CAN SPAM Policy - Topic 6

Audit Policy - Topic 7

Retention of Documents - Topic 8


Includes the following form template:


Marketing Campaign Request Form (1 page)


Ordering Information


The new Marketing Plan and Program Policy Template is available to purchase from Bankpolicies.com for $175.00.


Click here to place an order for this product.  Clients who are eligible for our Legacy Rewards Volume Discount can apply their applicable discount level to the list price.


NOTE: Refer to our Place an Order page for important information regarding payment terms and our return policy.  Orders placed for Product Updates are only available directly through Bankpolicies.com.


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